TODAY How the LA Chargers Social Media Team Reaches Viral Heights

The Los Angeles Chargers are impressive enough on the field, but their social media team has proven that they are a force to be reckoned with online, as well. NBC’s Morgan Chesky joins the social media team behind-the-scenes at the Charger’s training facility to see the how their strategy helps them stay viral, engage new fans and keep their eye on the internet’s end zone.

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