Lab-Grown Diamonds: Trend or Threat? | Titan’s Ajoy Chawla Shares a Surprising Take! | ET Now　 #ETNOW

Are lab-grown diamonds the future of jewellery or a passing trend? Titan Jewellery CEO Ajoy Chawla weighs in on the big debate revealing why Titan sees opportunity, not threat, in this sparkling shift. From consumer preferences to sustainability and pricing dynamics, hear his candid insights on how the diamond industry is evolving.

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