HT Brand Leadership Ep. 43 | Chandan Kar, NeoLiv, on Consumer Behavior, ESG & Future of Real Estate #HindustanTimes
HT Brand Leadership Ep. 43 | Chandan Kar, NeoLiv, on Consumer Behavior, ESG & Future of Real Estate
In this episode of the HT Brand Leadership Series, Chandan Kar, Partner & Founding Team Member at NeoLiv, shares his perspective on how India’s real estate sector is evolving with changing consumer behavior, ESG priorities, and innovation-led brand building.
From understanding homes as lifestyle and quality-of-life choices to embracing transparency, digital marketing, and influencer-driven engagement — this episode explores the key levers driving residential real estate decisions today.
Whether you’re a real estate professional, marketer, or business leader, this conversation offers actionable insights on building credibility, tailoring propositions to local markets, and crafting brands that resonate in a trust-driven economy.
#HTBrandLeadershipSeries #RealEstate #ESG #ConsumerBehavior #BrandBuilding #DigitalMarketing #Innovation #Leadership #PropertyTrends #MarketingStrategyAdd
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