#GLOBALNEWS Labubu maker Pop Mart sees profits soar 400% as dolls become viral sensation
Labubu maker Pop Mart sees profits soar 400% as dolls become viral sensation
Labubus are arguably the hottest toy of the summer and that’s propelled shares of Pop Mart, the Chinese toymaker, to new heights.
The ugly-cute collectible dolls have gone viral on social media and have even spawned copycats.
On Tuesday, Pop Mart reported that profit soared nearly 400 per cent as demand for the dolls surged, and said $4.18 billion in revenue should be “quite easy” to meet this year.
Global’s Anne Gaviola explains why the Labubu trend has become to big to ignore.
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