Global brands gear up for CIIE as ‘Big Market for All: Export to China’ events debut in Shanghai #ChinaDaily #中国日报

Global brands gear up for CIIE as ‘Big Market for All: Export to China’ events debut in Shanghai
The launch ceremony for the “Big Market for All: Export to China” series of events was held in Shanghai on Tuesday before the opening of the 8th China International Import Expo (CIIE). Pontus Erntell, CEO of Ikea China, attended the ceremony and said Ikea views the China International Import Expo as a must-attend annual event — a stage to showcase offerings and a platform for partnerships and inspiration.

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