From Influencer To Founder: Radhika Seth’s Naked Coffee Story | ET Now Hangouts Season 2　 #ETNOW

Influencers Radhika Seth and Meghna Kaur launch Naked Coffee, targeting 21-30 fitness-focused urbanites with in-house roasted, specialty beans from nine estates. Amid booming cafe culture, the brand emphasizes unfiltered ethos, pour-overs, and community-building cafes—prioritizing product quality over saturation, leveraging creator networks for marketing while navigating sourcing challenges.

#nakedcoffee #coffeelovers #specialtycoffee #cafeculture #influencerentrepreneur #radhikaseth #indiancoffee #fitnessbrew #beantocup #mumbaieats #etnow

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