#CNBC LIVE: How Silicon Valley’s ‘tokenmaxxing’ is juicing AI demand — 4/9/2026
LIVE: How Silicon Valley’s ‘tokenmaxxing’ is juicing AI demand — 4/9/2026
Tokens are the basic unit of AI usage. Conversing with an AI chatbot consumes a couple hundred tokens for every paragraph it generates. Making an AI perform tasks for you consumes thousands more. Engineers across Silicon Valley are now competing to burn the most tokens, a trend called “tokenmaxxing.” It’s showing up in performance reviews, job offers, and public leaderboards. If a growing share of AI demand is performative, what does that mean for the $1 trillion+ infrastructure buildout? Ramp CEO Eric Glyman joins to announce a new product that tracks AI token spend across the enterprise for the first time, and shares data showing business token spend up 13x since January 2025. Then investor Dan Niles weighs in on whether the AI trade can recover when nobody can separate real demand from noise.
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LIVE: How Silicon Valley’s ‘tokenmaxxing’ is juicing AI demand — 4/9/2026
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