#CNBC Disney CEO Bob Iger: We believe the new app will ‘contribute nicely’ to ESPN’s bottom line over time
Disney CEO Bob Iger: We believe the new app will ‘contribute nicely’ to ESPN’s bottom line over time
Bob Iger, Disney CEO, and Jimmy Pitaro, ESPN chairman, join CNBC’s ‘Squawk on the Street’ to discuss ESPN’s new direct-to-consumer platform, how the success of the app will be measured, and much more.
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